Advanced Development & Technology MENA

What if the solution didn't exist yet?

💡 A need, an idea, a spark… what if we changed the rules of the game?

At ADT MENA, we love questions that start with “What if…?” especially when they end up becoming reality.

Discover. Rethink. Deploy.
Innovation begins when we dare to see things differently.

Discover ADT MENA
ADT, Advanced Development & Technology MENA: What if it were already possible? Four young people around a bright idea, with Tunisia, MENA and Africa in the background
Alchemy between targeted advertising, digital technology and space saving

What if your walls, windows and counters came to life?

No more heavy supports, structures and things blocking the view. We imagine places where the surface itself becomes light, alive and interactive, and where you live a moment rather than look at a device. All of it is run from your phone.

See moreDiscover RELINK'EYES
Seen it before…
A shop window whose glass is a transparent display: a 3D shoe floats in front of the store, a passer-by smiles
Now we're talking!
Smart solar lighting

Light that switches itself on

A pole that lights, connects and offers a thousand services. Self-powered, cable-free, beautiful by day and by night.

More info
Seniors · At the heart of everything

Seniors are not an afterthought.

Every new idea we come up with is designed with them: legible, accessible, so that everyone can stay active, connected and free to follow their wishes.

Watch out, our seniors haven't said their last word! 😄
They could even teach us a lesson or two about the art of enjoying life.

And at ADT MENA, we fully intend to give them new reasons to surprise us… and to amaze ourselves.

See where seniors fit
Detection · Security

Know before it becomes a problem

A pipeline, a strategic site, a border: we help you choose and set up the right way to monitor, discreetly.

See how it works

Advanced Development & Technology MENA

Identify · Reinvent · Deploy

What if it were already possible?

It all starts with a human need. Sometimes it has been known forever, and nobody has yet found the right answer. Sometimes it is still to be discovered.

This is where ADT comes in. We explore ideas, technologies and know-how, here and elsewhere, to imagine other answers. Sometimes it is enough to look differently at what already exists. Sometimes we must assemble elements that had never been brought together.

We experiment and test ideas against the field. We identify what still needs to be mastered, developed or brought together to go further.

Inventing answers. Never seen before, here.

ADT Mena designs, integrates and co-creates solutions that detect, inform and support. Based in Tunis, we work with international partners, for Tunisia, the Maghreb, MENA and Africa.

Our target

Our target

Innovative solutions for the transformation and development of the MENA region and Africa, starting from human needs, here and elsewhere.

Our goals

Our goals

Our guiding principle: co-innovation, from idea to prototype, all the way to launching the product or service.

Innovate more. Innovate faster. Innovate better.

  • Cooperate internationally with leading players in their fields.
  • Contribute to economic and social development, starting from the real needs of the people concerned.
  • Go from idea to delivery: design, experiment and co-create prototypes, products and services adapted to the field.

Consulting · Engineering · Development · Integration · Renewable energy · Telecoms · Training

Our solutions

Seven fields, one approach: understand your need, integrate the right solution with our partners, follow it over time.

Detection and discreet monitoring

Know something is happening before it becomes a problem. Pipelines, strategic sites, borders: with you and our partners, we choose the right way to monitor.

See detection →

Living surfaces

A shop window that talks to whoever walks by. Windows, walls and counters that come alive and respond, with no heavy supports and nothing blocking the view.

Discover →

RELINK'EYES

A place that recognises you when you walk in. Remotely managed screens, WiFi portal, games and quizzes: a place that lives, builds loyalty and entertains.

See the platform →

VEILLE'TOIT

Someone is watching over, even when nobody is there. A platform to manage buildings and residences: contributions, claims, meetings, balance sheet, reachable by QR code.

Discover VEILLE'TOIT ↗

Solar lighting and smart energy

Autonomous lighting with no cabling, monitored remotely. Energy efficiency and renewable energy.

Talk to us →

Always-on connection

The day the connection drops, nobody notices. Coming soon, with our partner: continuity of service, whatever happens.

See the project →

Co-creation and network

You have a need, we do not have the ready-made answer: we build it side by side. Two know-hows, one project: we adapt your solution to the field, with a network of contacts here and elsewhere.

See co-creation →

What we have already done

A few markers, between completed projects and platforms we are developing. We give details on each reference on request.

Completed

105 m of LED screens

A large LED project around the perimeter of a football stadium: 105 linear metres. A page we have turned: we are now looking elsewhere.

In progress

Co-creation with partners

Two skill sets, one project, for the long term: a solution adapted to the ground, built together.

Read more →
Our platform

RELINK'EYES

Connected WiFi, loyalty and the venue's screen: a system we developed and keep improving.

See the platform →
Our platform

VEILLE'TOIT

Management of buildings and residences, tested in real conditions in a residence.

Discover ↗

Know before it becomes a problem

A pipeline, a strategic site, a border: we help you choose and set up the right way to monitor, discreetly. Pick a use to see how the alert arrives.

Protected perimeter with buried optical fibre and conceptual alert Conceptual cross-section of a pipeline with nearby optical fibre and alert Protected industrial site with monitored perimeter and alert Linear infrastructure with optical fibre and event signal

  1. 01 The fibre detectsIt picks up vibrations or disturbances, depending on the installed technology.
  2. 02 The unit analysesThe end unit processes the signals received.
  3. 03 The event is locatedThe system shows the affected zone when the solution allows it.
  4. 04 The alert is sentThe control room can check the event and decide whether to intervene.
☝ Click on an application
to discover how the technology can be used.
EXAMPLE ALERT

Conceptual demonstration. Detection and classification capabilities depend on the hardware, the installation and the settings chosen.

Bringing surfaces to life

The best screen is the one you do not notice. With partners, we are exploring light, interactive surfaces so visitors live a moment instead of looking at a device.

See through

The view stays free: the message appears in the glass, without hiding what is behind it.

Touch, speak, sense

A gesture, a phone, a voice: the place responds and adapts to whoever steps closer.

Fade into the background

No heavy structure, no adhesive, no visible cabling: the surface does it all.

Be amazed

An immersive dimension, to create a moment rather than just broadcast a message.

Got glass? We've got ideas! 😏

Intrigued? Admit it! 😉
Our platform

VEILLE'TOIT: the residence that organises itself

Fees, claims, assemblies, accounts: all in one place, accessible by QR code. Every request gets a tracking number, and everyone knows where their file stands.

We have thought of elderly people and those less comfortable with the app: they are not left behind.

Discover VEILLE'TOIT ↗
Coming soon

What if the connection never stopped?

A till that stops, a practice that waits, a whole site down: an outage is costly. The solution exists and has already proved itself with our partner. It remains to adapt it to the Tunisian framework, and we are working on it. For now, we are keeping the mystery. Soon, it will become reality here.

A demo that crashes in front of three hundred visitors is Murphy's law. We, we have a plan B. And a plan C. And a plan D…

Be among the first
?SOONContinuity of service
Target uses
Fairs and branches

Wherever it matters

A stand that crashes in the middle of a fair, a branch at a standstill, a subsidiary offline: same fight, same answer. Already appreciated by exhibitors at trade fairs in Europe.

Shops

The till never stops

Even when the neighbourhood's connection drops, you keep taking payments.

Practices and clinics

The service goes on

Appointments, records and payments stay accessible, whatever happens to the line.

Remote sites

Where the line doesn't reach

A building site, an outdoor event: a connection you can count on, right away.

Seniors, at the heart of everything we do

They are not an afterthought. Every novelty we bring is designed with them in mind, to make them comfortable, active and connected, never to push them aside. And if touch surfaces arrive here, we imagine them for children and education too.

Living surfaces

Readable, no instructions needed

Big, clear messages, a gesture or a voice: a surface you understand without having to learn anything.

RELINK'EYES

Playing together

Quizzes, games and event entertainment designed so every generation plays at the same table.

VEILLE'TOIT

A QR code, or a person

For anyone who cannot manage the app: a simple QR code and a human relay, never a closed door.

E-Seniors stays

Learning at your own pace

Digital skills workshops and stays to meet up, recharge and discover, in the heart of nature.

Meetings and stays →Talk to us →

Yesterday, in the field

Trade shows, meetings, real conversations: that is where our ideas were born.

Face to face
Conversations that matter
Curious, of all ages
A team, ideas
Last edition
A sample programme
Tomorrow, together · Meetings and stays

Meet, recharge, learn from one another

We organise meetings between generations: seniors, young people, families, professionals. We play, we learn, we share what each of us can do.

Train, progress, surprise yourself, relax, recharge your batteries and let the poetry of nature lull you.

Digital workshops
Naturopathy and hypnosis
Yoga and relaxation

Next meeting: to be announced.

Be told about the next meeting

A partner for Tunisia, and beyond?

What works elsewhere can't simply be copied. It gets reinvented on site.

A solution born in America, Europe or Asia cannot simply be dropped into a new market: uses, networks, buying habits and regulations all change. So we don't copy, we co-create: we build with you the version that will work on the ground.

Our strategic advice and know-how are free. It is our way of proving our worth before you commit.

Step 1

Co-design workshop

A short, structured session where we test your solution against the reality on the ground: customers, uses, constraints. Together we design the adapted version.

Step 2

Tailor-made pilot

A full-scale test, tailored to the place, the audience and the moment, with a real customer. The risk is shared.

Step 3

A joint decision

We carry on, we team up for the long term, or we stop cleanly. Either way, both sides have learned.

We do not hold all the answers, and nothing is guaranteed in advance. But a well-prepared trial beats a thousand hesitations. Our ambition: a business that lasts, where everyone wins.

Co-create with us

Where to start? Four questions

Answer in two minutes. You get a recommendation and a message ready to send us.

The Lab: from idea to service, together

We are not looking for customers to sell to, but partners to build with. Here is how an idea becomes a solution.

  1. Idea

    You bring a need or an intuition. We challenge it together.

  2. Prototype

    We build a first version and test it fast, to keep what works.

  3. Product

    We stabilize, document and prepare the rollout.

  4. Service

    We launch, follow up and improve with you.

Suggest an idea or a challenge

Let's talk about your project

A precise need or just an intuition, write to us. We will get back to you to define a first step.